ScribbleLive acquires Appinions Inc.
ScribbleLive, a content marketing and live publishing SaaS platform powered by big data, announced that it has acquired Appinions Inc., makers of an influence analytics marketing platform built on patented natural language processing and social network analysis technology.
The combination of ScribbleLive’s data centric content workflow and publishing platform with Appinions’ patented technology creates the first, end-to-end SaaS content marketing platform for the modern, data-driven marketer.
Appinions and ScribbleLive employees will be working as one team, solidifying ScribbleLive’s presence in the United States.
Scribble closed a $12 million Series C round of funding in October 2014 that included existing venture capital investors Georgian Partners, Export Development Canada, Summerhill Venture Partners and Rogers Venture Partners.